BEEFSTEAK CLUB – THE BEAST
RELEASE THE BEAST

Dark Reds are on the rise. But the Beast is a different breed. A mysterious and edgy Dark Red wine made in the deepest, darkest regions of the Douro.  Animalistic, grimy, bestial. An ominous message growled from the shadows.


 

 

 

 

 

 

 

 

 
 

 

 

 

  
 

 

 

 
 

First rule of horror: don't show all of the monster. Tension lives in glimpses. The imagination fills the gaps. Slowly, we revealed parts of The Beast, coupled with haunting lines, abrasive audio and a full- on Blum House grunge aesthetic. We then launched  at Taste of London Festival.

 
 
Release the Beast Social media campaign | Clan B gallery image 1
Release the Beast Social media campaign | Clan B gallery image 2
Release the Beast Social media campaign | Clan B gallery image 3
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Release the Beast Social media campaign | Clan B gallery image 6