WHO WE ARE

Meet the Black Sheep of the industry. The anti-agency if you will. Clan B is a creative
collective based in the UK and Sri Lanka. We change behaviour and industry norms
– whenever, wherever.

People over profits.
The existential over the commercial.
Authenticity over image.

Clan B is the nucleus. A creative core at the heart of a vast network of industry pros.
We're unapologetically ourselves. It's up to you whether you're into it or not.

WHAT WE BELIEVE

Most agencies would say something sexy here.
The truth is good enough.

We believe in Universal Creativity. The inherent creative potential within everything.

So creativity is more than an idea, or producing something from nothing. It's a force
of change. The transformation of ideas, rules, patterns, relationships. Producing new
ideas, forms, methods, philosophies and structures. It can be applied to anything at
any time.

A universal principal with a universal application.

Universal Creativity is our existential motivator. It governs what we do and how we
govern ourselves.

Always unlocking the unknown.

WHAT WE DO

There are infinite ways to skin this metaphorical cat. Think services, specialisation,
the theoretical. But what's the point? Spewing verbal effluvia in the current
cacophony creates more white noise. Our work speaks for us. And ultimately, it's not
about what we do. It's all about what we can do for you.

We change human behaviour to meet predetermined objectives. Delivering catalytic
creative with Eastern economy.